LinkedIn has become the 11
th most visited website
in the entire world. One of the best ways to improve your chances of finding a
job in today’s market is to increase your presence on LinkedIn. To learn more,
I spoke with Dan Barrett, Senior Recruiter at Publicis Healthcare Communications
Group. Barrett began his career in Telecommunications before he started working
in recruitment. I talked with Dan about how LinkedIn has influenced the world
of recruitment. With his assistance, I have complied a list of things you can
do to help improve your presence on LinkedIn.
1. Create a Profile
This goes without saying. Barrett
began by saying, LinkedIn is “a phenomenal tool for not only connecting with
industry professionals, but also for staying abreast on industry trends and
news.”
2. Complete Your Profile
Make sure no stone goes unturned
(or however that saying goes). The point is, make sure you fill it out to its
fullest extent. This includes a professional looking photo, a personal summary,
and all your experience. Barrett also suggests adding your relevant skills
under the ‘Skills and Endorsements’ section. When you’re writing these
sections, make sure to include what industry professionals like to call
‘buzzwords’. These are words relevant to the field you hope to work in.
According to Barrett, recruiters use LinkedIn nearly every day. Recruiters
appreciate all the information you provide because it can really help when they
are looking for someone with a specific background.
Networking can often be a scary thought. Where do you start?
How do you become good at it? Mike Thomas is a Recruiter for Razorfish
Healthware, a healthcare advertising agency. With his years of experience in
sales and recruitment, Mike has become a networking connoisseur. I spoke with
Mike about his background, how he landed his most recent gig, and his thoughts
on the importance of networking.
